Learn These 6 Tips and Start Believing in Yourself

In the career and business world, there are going to be many instances where you have to step outside your existing comfort zone, but you also need to be good at doing it. If self-confidence is something you struggle with inside your business, maybe the following six tips can help you out:

believe in yourself

1) Always Be A Student: Learning all you can about your business does wonders for you. Always be mindful of courses and seminars that might keep you up to speed with the industry you’re in or just make you more informed about the overall business.

2) Have Clarity In Your Vision: One way you boost your confidence is by establishing specific objectives. When your vision is concise, you’re in a more powerful position to make that happen. Don’t settle for broad goals, such as just making more money. Rather, get specific, like adding five new customers per month, or seeing a 10 percent rise in search volume if you run a website. Measurable objectives mean measurable progress and lead to ideas about concrete steps you can take. Your confidence will grow.

3) Be An Optimist: Negativity is a powerful force. It can drag down your mood and kill your motivation. When you surround yourself with sources of positive energy, your productivity improves automatically. Create a powerful group or circle of positive sources of influence around you that support you and your goals. They can give you extra push when you get sluggish, but they can also keep you on track and focused when you get a little off the rails.

4) Take Chances: Hellen Keller is attributed to saying that life is an adventure, and one that is all or nothing. Some are going to agree with this idea from personal experience, whereas others continue doing what they’ve always known and staying in their comfort zone. Somewhere in between lies the knowledge and wisdom that progress means being open and adaptable to new technology, concepts, and even environments. Fresh ways of doing something takes people out of their comfort zones temporarily, and that can open the doors to great things. When concepts might need the experience that only others have, you should be receptive to looking for and reaching out to anyone who can help mentor or educate you.

5) Let Doubt Go: If you have good ideas but you’re paralyzed with fear of moving forward, then take things step by step. A lot of folks are going to blame lack of support, insufficient funds, and not having knowledge as excuses, when in truth, they’re just blocking their own way to being successful. Never listen to negative thoughts, and keep the faith. If you believe something can’t be done, it won’t be – if you believe it can you’re a large part of the way to success. Changing beliefs is key as this post from Mind Persuasion show.You might just be blown away by what you can truly accomplish.

6) Celebrate The Small Wins: When you make the first sale, take time to celebrate it. When you prevent an issue that might have spiraled beyond your control, give yourself credit. Such little victories often remind you of your talent, and they help you see and believe that you have a lot more success in business waiting for you in the coming future.

There will hopefully be others that give you help on your way to self-confidence, but in the end, it’s really just up to you alone. When you follow the steps listed in this list, then you can guide yourself towards improving your business and yourself. You can prove to yourself that you’re prepared and able to be excellent in everything you do.

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A Beginner’s Guide To Finding A Job In A Startup Social Media Company

Searching for the ideal employment in a startup social media company is not a simple task.  In fact, it can be quite complicated and requires many considerations of different factors.  Fortunately, it is possible to take control of the process if you know what you are doing.  This article will provide information on the top four steps to simultaneously presenting yourself as the ideal candidate for a job at a startup and ensuring that this is the job you are looking for.

First things first, try resume writing services by Arielle Careers – it’s worth it and will help you get an interview. When you get the interview – follow the advice below.

how to get a job

 

  1. Use The Product

Regardless of the role you will be interviewing for, it is essential that you use the product made by the company before the first interview – ideally, you should use it a few times.  If hired, your job objective will be to create value for customers using the product; therefore, it will be beneficial to know what the product is and have experience as a consumer.  Using the product will also help demonstrate your determination and passion for the company and their services.

All companies have a specific target demographic, but what if you do not fall into this audience?  Just because you are a 25-year-old without children interviewing at a startup designed for parents over 30, this does not mean you cannot play a role.  For example, at InstaEDU the target demographic is students; however, some of our best candidates are older individuals who have merely grabbed some homework questions off the internet and pretended to be students.

If you cannot use the product for one or another reason, then it is possible to compensate use of the product by doing research into the item.  It is recommended that you review any available material on the product via the internet, read some news articles and look at different reviews.  It can also be helpful to speak to people who have used the product to gain a first-hand insight.  This will definitely assist in understanding the company, their competitors and why this product is considered superior.

  1. Offer Your Ideas

Once you are familiar with the product to be used, it is important that you have ideas on how you would like to improve it.  For example, what new features would you be interested in developing when working in the job role?  How would you engage with consumers when hired and how could this help the company increase their conversion rate?  You do not need to present the company with a fully developed strategy, but having some thoughts on how to improve the product presentation can show your interests and skills.

By having some ideas, you will not only show your interests but can also illustrate your previous work and how you acted in previous positions.  Remember, the interviewer is trying to identify whether or not you will be able to fulfil the current position and if your skills are suitable for the post.  Startups are always looking for people who can “dive in” and not necessarily require many hours of training.

  1. Be Prepared To Interview Back

The majority of interviewers will save time at the end of the interview to allow the individual to ask questions, and it is highly recommended that you do.  If you are interviewing with a founder of the company, it is advised that you ask about their vision for the business or how they define success and plan to be successful.  Do not be afraid to ask about the company’s current business plan or funding situation, as well as the potential challenges they may be facing regarding these issues.  If you are speaking with someone who may be a work colleague, it is useful to ask about their favorite parts of the business, the challenges they face and what it is like working within the company’s team.

Not only will these conversations provide you with information regarding the company, they will help you make an informed decision should you receive an offer for hiring.  It will also show the interview that you are seriously evaluating the company and not viewing the job as one of the first startup jobs to land on your plate.

  1. Always Follow Up

One of the most important aspects to remember is to follow up on the interview.  This could be by sending an email or thank you note to show that you are appreciative of their time and indicate your interest in the company.  It is not only polite, but also shows that you are open to opportunities for future interviews or positions in the company.

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Should your Online Business be Using a VPN?

Is your business or company making use of a VPN – or are you just leaving everything to chance?

A VPN (Virtual Private Network) is basically a technology that enables you to establish or create a secure network within a public network like the World Wide Web. A VPN, just like the internet itself, is a tool that every business or company should have at its disposal.

It has never been more necessary to keep your online activities private like it is today because of the widespread occurrence of Firesheep, phishing, Wi-Fi spoofing and many other malicious activities. Virtual offices and telecommuting are being used more and more by businesses from around the world. Employees are being forced to use unsecured public networks to undertake these activities and this can be quite risky.

Do your employees find themselves making use of unsecured networks to upload files to company servers? How many times do they make use of the free Wi-Fi at the airport or local coffee to finish their work and meet their deadlines? Employees working on such unsecured networks has become a norm in today’s world. What they do not know is the danger they are exposing themselves and the company to.

Virtual Private Networks are very similar to firewalls as the help to protect the files on your computer as you browse the web. In technical terms, a VPN is like a wide area network (WAN). On the end-users side, your digital workspace has the same functionality and security that you would expect on a private connection. The real benefits of a VPN exist behind the scenes.

Today, VPNs have become very popular among businesses and individuals who are already know about their benefits. VPNs make use of various dedicated connections combined with strong encryption protocols to establish secure P2P connections. When a person with malicious intent accesses the data being transmitted, the strong encryption ensures the data is useless to the attacker.

online business vpn

VPN Treatment

Still not convinced that your business needs to have a VPN? Read on to find out the benefits of a VPN.

According to BestVPN.com VPNs significantly reduce the risk of cyber-attacks and security breaches. You may assume that hackers only attack other companies or other people. However, companies and individuals get hacked every day. Only the biggest attacks make the headlines. Between the year 2014 to 2015, Symantec observed a 125 percent increase in zero-day vulnerabilities. By making use of a VPN, you are making sure that your company is less likely to become a target of these malicious attacks.

VPNs improve productivity. Nowadays, employees and staff are aware that public networks are not safe. This may make them reluctant or wary of logging into company databases and systems using unsecured networks. If they travel frequently, you can be sure that they will not want to work on unsecured networks while on the road. When you have a VPN, your employees feel safe and free to work from anywhere.

VPNs make clients and customers feel safe and secure. If your company collects data from customers, clients or patients, you can make them feel at ease when providing this data by making use of a VPN. Although many of them may not really understand what a VPN is, most customers and clients will appreciate a company that takes extra measures to keep their information safe and secure.

VPNs allows you to remain in the U.S while traveling abroad. VPNs provides alternative IP addresses that your employees can use to access numerous websites and system while traveling abroad. It is worthy to note that some countries have strict internet access restrictions (for example China which greatly restricts access to Facebook). In order for your employees to stay connected, they will definitely need a VPN. Also, many customers and clients are normally wary of opening emails that appear to be sent from abroad. However, there is no reason for employees not to send emails when abroad as a VPN redirects the communication to appear as if it is coming from the company offices or HQ in the U.S.

VPNs are very affordable. VPNs are actually very cheap considering the numerous benefits they have to offer. Prices may vary but most VPNs may charge anywhere from $10 a month. VPNs are therefore an affordable and budget friendly security solution for your business.

A VPN can easily be established for employees working offsite. In this case, the VPN only works when every single employee is on board. Everyone needs to understand how to access the VPN protocol as well as the importance and the benefits of using it. This concept should be regularly reiterated to involved parties so that it becomes part of the norm.

VPNs are user friendly and easy to use. The first step to use a VPN is to access the World Wide Web through your ISP like you would normally do. Next, you need to initiate a VPN connection with your specific VPN server using the dedicated software or program provided. The VPN software or programs ensures that your connection to public networks is safe and secure.

(NB: While it is possible for businesses to establish their own Virtual Private Networks with the help of specialized network equipment, consumers still have a wide variety of free and paid VPN services that they can opt for. Lucian Constantin from Computerworld says that “Free VPN services have slow connection speeds, are overcrowded and usually display ads.” He goes on to add that Free VPNs are suitable for the average internet user looking for privacy and security.)

Improving your business’s security does not have to be a time consuming or costly affair – with a Virtual Private Network, you get an instant boost in security.

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A Beginner’s Guide To Working With Brands As An Instagram Influencer

Instagram has become much more than a photography platform in recent years, with many people looking to the social media site to make an income, increase their audience and drive traffic to their other ventures.

One of the primary ways in which people do this is by becoming an Instagram influencer, using their profile to advertise brands in return for payment or free products.

But, whilst there’s lots of info out there about how brands can work with influencers, there’s little guidance on how to make the most of working with brands as an influencer yourself.

So, we’ve put together a beginner’s guide for those looking to do just this.

instagram

Make your profile worth it

Firstly, if you want to start working with brands, you need to make sure you have what they’re looking for. Brands are only interested in influencers who actually have the power to influence their audience so make sure your page has enough followers and engagement to attract the best brands.

You can see this guide on how to up your profile game.

Create a media kit

Having a media kit is a great way to cut out a lot of legwork further down the line.

A media kit is essentially a blueprint of your profile: how many followers you have, what your engagement rates are, your content posting schedule, potential collaboration options, and any previous successful collaboration. This essentially gives brands everything they need to know with minimal effort, making it much easier for collaboration.

It might also be worth creating a physical portfolio of your photographs so brands aren’t having to scroll through hundreds of old posts. Sites like Inkifi offer premium photo books to hold your best pictures.

This guide has great tips for media kits- although it’s aimed at blogs, much of the information is similar to an Instagram profile.

Get an agent

If your budget allows it and you’re looking to get high profile brand collaborations, then getting an agent is a good idea. They can act on your behalf to get the best deals and undertake all the negotiations, as well as ensuring all the contracts are sound.

If you’re unable to afford an agent just yet, at the very least get someone you trust to look over all contract documents and brand terms and conditions. There are lots of legalities around sponsored advertising and content usage rights, so you need to make sure everything is legal and correct.

Use third-party companies

Another alternative to an agent is to use third-party companies to manage brand collaboration.

Influencer agencies like Tribe connect social media influencers with brands, making it easier to get partnerships. They manage all the payment, legalities and offer advice to newbies to help them negotiate the world of sponsored social media.

Not every brand is worth working with

When you’re first starting out, it can be tempting to throw yourself into every brand opportunity that comes around.

However, this could potentially lose the trust of your followers and damage your own brand. Choose brands that fit with your Instagram theme, your interests, the interests of your audience and those that are reputable, to make sure that your sponsorship fits seamlessly into your wider profile and doesn’t stand out as advertising.

Similarly, don’t become a business profile that solely posts sponsored content. Your audience followed you because of the great stories your photographs told, so if you constantly post poor-quality sponsored ads, they are likely to unfollow you.

Some brands will try to use you

Unfortunately, there will be some brands out there who try to use you and your influence without anything in return.

It’s up to you whether you undertake unpaid work or not. For those starting out, doing some unpaid sponsorships can get your name out there and give you a leg-up for future collaboration. However, it’s okay to say no if you don’t feel comfortable with it.

Similarly, other red flags should be if they ask you not to disclose your relationship or the post as an advert. In many countries, this is illegal, and no brand is worth putting yourself at risk for.

This post by Mostly Morgan has some more great tips.

Capitalise on all collaboration

Finally, once you seal a collaboration deal, try your best to turn it into a long-term partnership. You need to make your first post as good as it can be, and then send follow up emails with potential suggestions, the results from the first post and thanking them for the opportunity.

Many first time influencers make the mistake of moving onto the next opportunity rather than maximizing original partnerships.

 

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3 Ways Holiday Parks Can Benefit From Social Media

As a small business owner, you’ve no doubt been trying lots of different ways to get your holiday park out there and build up a client base of dedicated customers.

And, whilst traditional forms of marketing and websites can be effective in doing this, many business owners are missing one vital trick: social media.

Whether you love it or you hate it, social media is a massive part of everyday life and looks like it’s here to stay. As a result, it’s essential that you use social media to your advantage and grow your holiday park through the likes of Facebook, Twitter, and Instagram.

Whilst you don’t need to become a social media whizz overnight, we’re looking at 3 ways social media can be used to benefit your holiday park.

social media

Get the word out

One of the most important reasons to use social media is to get the word out about your holiday park and increase brand awareness on a large scale. With over 2 billion people worldwide having an active social media account, using social media platforms gives you access to an unprecedented audience.

And, with a varied demographic across social media, you can reach people of all ages and from all locations, meaning your holiday park can be found across the world.

Social media is also ideal for reaching your ideal target audience: with cost-effective social ads (which often work out cheaper than other online ads), you can target ads based on location, interests, and behaviours, meaning you can reach your potential customers more directly.

This blog by Hootsuite gives you more information on social media for business.

Gain valuable customer insights

Social media also gives you the chance to improve your holiday park and make strategic business decisions based on customer insights. Social media offers a much more dynamic relationship with customers, encouraging two-way conversations.

Customers can use your accounts to find out more about your business and talk to you directly, whilst you can find out who your audience is, what they like and how they feel about your business. This means you can cater your park to customer needs.

You can also use social media as your customer service tool: as customers can message your social media accounts, you’re able to reply more directly and have regular interactions with your target audience.

These regular interactions create brand loyalty with your holiday park. By sharing information about your business and allowing customers to take part in it, like running competitions or suggesting names for your caravans, you become a more humanised business, allowing people to trust and relate to you.

This has also been found to improve conversions, where nearly 75% of companies that engaged in social media reported an increase in sales in 2015. Social media can generate more leads, and increase bookings to your holiday park.

Improve website traffic and rankings

Finally, social media can be used to support your wider marketing aims. With a social media profile that includes your website address, you can direct more people to your site and improve click-through traffic.

And, due to the ease of sharing social media activity, you can also improve your search engine rankings: the more your posts are shared, the higher you rank, as long as your profiles are set to public.

For more hints about social media, visit this post by Constant Contact.

When an effective social media profile is combined with a successful management system like Elite Parks, you can capitalise on social leads and grow your holiday park into a thriving business.

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Essential Screen Recording Tips for Social Media Tutorials

Do you want to make a quality screen recording for tutorials, which can be used to show clients or employees how to improve their social media? Here are some great tips on how to do create better social media tutorials.

Make An Outline

To make sure that the video flows well you should take the time to make an outline on the topics that you want to cover and in what order, similar to what you would if you were going to do a live presentation. You’ll want to consider what the audience is hoping to get from the video. You should take time to identify any unique problems that you want to solve for your viewers. It is those things that you’ll want to focus on throughout the video.

It’s important to remember that the quality of the audio is every bit as important as the visual aspects of the video. In fact, many would say that it’s even more important. Try to invest in the best quality microphone that you can afford. It will mean that when it comes time to edit the video it will be easier and less time-consuming.

Try to eliminate those things that could cause background noise during the screencast. Some examples would be barking dogs, phone’s ringing, and the kids playing or making noise. There are many cases where it’s actually easier to do the audio recording separate from the creation of the video. Very often those who are making the video, especially if they’re brand new at it, find that clicking and changing the scenes in the video while trying to talk at the same time is difficult.

Get Your Desktop Clean

If your desktop is full of icons and you’re doing a screencast it’s not going to look good and it will be very distracting to viewers. You can either clean up the desktop by making the fewest possible apps show or you can consider setting up a computer user that is exclusive for screen recording that has no app or icons showing on the desktop. Before you begin your screencast you should close all the applications that you won’t be using during the video and turn off any notifications such as Skype or Facebook, etc.

social media

Be Confident

You know the material that you’re going to be covering in the screencast so project that confidence. Let people see how experienced you are. If you’re a fast talker consider talking a bit more slowly and precisely during the presentation. Pace yourself and don’t forget to breathe. It’s always possible to go back and edit the video but if you can try to get through it on one take you’ll find that it saves you a lot of time.

Take Breaks

If you feel that you’re talking too fast then pause the recording and take a break. One of the nice things about doing a screencast versus something live is the fact that you have that kind of control to make sure that you make the best possible video. Sometimes it’s a matter of just improvising to get the video recording that you want. As an example, when something goes awry, you can try to go with it instead of stopping or rewinding, etc.

Go For Good Enough and Forget About Perfection

Don’t get too caught up in the small mistakes that you might make. Small mistakes and gaffes are normal and people will simply overlook them.  When you have finished a recording then step away a bit before making the next one.

Edit It And Complete It

Give yourself a day after you’ve completed the video to clean it up and get it fully edited. Use quality screen recorder software, as it will give you plenty of options. This will help it look better.

Whenever possible, have someone take a look at the final product before you consider yourself finished just in case they spot something you have overlooked. Make sure to get it done and upload it so that you have a sense of completion.

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How to Use Social Media for Trade Shows

Even in today’s world, trade shows should be an essential part of a B2B company’s marketing plan. The thing is that this can be a huge financial burden on some companies, considering the cost of designing displays, renting booth space, booking accommodations and getting all of the marketing materials in order. This is why it is not surprising that many cities are offering a large number of incentives in order to attract more trade show participants. It plays a very large part in boosting their economy.

To boost awareness and increase the return on their investment (ROI), many companies are using social media to make their trade shows more successful. Here are some pointers your marketing team can use to increase your success.

  1. Make Sure That People Can Find Your On Social Media

Before you begin your trade show campaign, it is important that you establish a solid social media presence. No one likes to arrive first when there is a party, and this applies to connecting with companies on social media.

A few years ago, Youtube, Linkedin, Twitter and Facebook were the only channels people used for social media marketing, but this has changed. The growing popularity of Pinterest and Instagram show that people are looking for new and innovative ways to connect with others online.

  1. Update All Of Your Social Profiles

You have to be a step ahead if you want to do well at conferences, trade shows and other marketing events. If people head to your profiles on social media and they see outdated posts, this can leave a big blemish on the face of your company. An updated profile makes people see you as a complete professional. It helps people connect your online presence and all of the things that make your company what it is. It also helps people connect with your brand differently than ever before.

  1. Use Social Media To Create Buzz Prior To The Show

Instagram, Facebook, Youtube, Linkedin and Twitter are the best tools one can use when they want to spread the word about trade shows. The best thing to do would be to avoid generic announcements and typical press releases and focus on the attendees, free giveaways and what people can expect if they decide to visit your booth. The goal is to create as much foot traffic as possible.

One solid strategy is to break up a press release into many small parts. You can post them on your social media accounts regularly until the day of the event. Creating small campaigns where you only offer limited information is a great wat to get people interested. Make sure that the information you offer is valuable enough that people will feel compelled to share it with others. These 2nd-degree connections are an essential part of being successful with your social media campaigns. They can give you more reach than you could have ever imagined.

  1. Use An Official Hashtag Or Create One Of Your Own

Using hashtags is a great tool when it comes to creating buzz and keeping track of what people are saying about your brand and the event in question. It is a great way to make solid connections with other people who will be part of the event, including speakers, presenters and other participants. If you are planning to have an exhibit at a trade show, check around to see if there is an official hashtag being used. Make sure to add them when you post for maximum effect. It used to be common to see these being used on Instagram and Twitter only, but now they are more popular on Linkedin, Google+ and Facebook.

If there is no official hashtag and/or you are the creator of the event, make it a point to create a unique hashtag that will keep people buzzing. Make sure that this hashtag is not already being used by another company. You should also add caps at the beginning of each word so no one is confused.

Make Social Media A Part Of Your Email And Website Marketing Plan

Unfortunately, it is still very common for people to have emails and corporate websites that do not have any evidence of social media channels on them. This is a huge mistake and it means that brands are allowing their customers to walk away without connecting with them and staying abreast of any company information.

If you have not done this yet, have your web and email team compile a list of all the social media channels you use and find a way to integrate this into the templates you use regularly.

  1. Leverage Real-Time Marketing

In a world that is connected by technology, information is easily shared with the click of a button. Things can change rather quickly, so it is important for you to take advantage of any opportunities as they arise. The Oreo tweet that was posted during the Superbowl in 2013 is an example of using real-time marketing in order to create buzz for your brand.

Facebook, Twitter and Instagram are the most common social platforms because their apps are mobile friendly, their content streams around the clock and they are very popular with the younger generation.

One cool effort we saw recently was where a business that hired a photo booth company called Booth Boy got people to publish their images online with a hashtag of the company and event in return for a competition entry.

Depending on the number of people who you plan to bring along to the trade show, make sure there is one person who can be in charge of social media. This person should create updates, post eye-catching photos and engage with people who try interacting with the brand. This is a great lead generation technique because it allows people to connect your online presence with the image you try to project offline.

  1. Remember That Social Media Is A One-On-One Marketing Strategy

Many people believe that social media should be used as a vehicle for communicating with the masses. In some ways, using your account to make broadcasts is quick and efficient, but the most effective strategy is the direct communication you have with members of your audience. Engaging one-on-one with fans and prospects is a great way to boost the popularity of your brand.

Keep in mind that people are quick to air their grievances on social media sites when they are unsatisfied with a brand. Making sure that your team offers a solid customer service experience and conflict resolution skills that are unmatched. They can take negative feedback, respond courteously and turn enemies into friends.

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How to Use Social Media for Boring Topics, Industries or Companies

Social Media and Social Media marketing is pretty much mainstream now and every company at least has a Facebook and in some cases have a Twitter or Instagram. However, even if you have just started or are trying to start one social media account for your company or brand sometimes it can be tough if it’s a naturally “boring” or uneventful industry.

So we came up with these examples and tips to help you think outside the box and still use social media for any company, brand, or topic with these tried and true strategies and ideas to get you on the right foot.

Use Visuals

For example, if you were an RV Dealer or Wholesaler and buy RVs to people looking to Sell their RV or just sell new and used RVs the best thing you can do is take pictures and/or videos of your inventory especially the RVs you have listed for sale, at a special price, and even “discounted for social media buyers” that like, comment, tag or share the picture you just posted.

Not only is this creating awareness of your business it can possibly be shared with other potential buyers that were thinking about buying a New RV or selling their  RV.

As a dealer you might think, “posting pictures or videos everyday of your inventory is boring or redundant” and it can be but start taking pictures and videos of your product (RVs in this case) with different backgrounds, or scenery behind them and mix it up. Social Media is a very visual place so showing off your product, company, or business with photos and visuals definitely create a more exciting approach to your social media vs. a boring text update of a “special this weekend”.

social media

Tell a Story

Whether with video or pictures you can build a “story” of sorts and take it piece by piece by keeping people wanting to learn more. For example if you were a music production school you can over a day, week, or even month highlight a music production student taking a class or going through your music production program.

If the student is ok with it you can get them involved in your social media pictures, videos and updates on Facebook or Instagram and Twitter and share their insights about your school or business. As well as highlighting the “day in the life” of a student or even an employee to really tell people the story of your brand and business.

Although, you may think “music production” might be boring “music” is a universal thing so you bits and pieces of  your business or in this case music production school to show the “non boring” parts that you think everyone can relate to. Including behind the scenes or the finish product and results of a music production school or class.

Show Results

People love to see what something can do or the results of using something. For example another boring industry could be medical billing software and even a specific solution like Medisoft. However, you have to think about the “audience” so it may be boring to a the general public but if you think about the audience of people that would be interested in Medisoft or any medical billing software would be independent physicians that want a proven practice management solution that can either save them time or save them money (or both).

What they would love to see even on social media whether Facebook or Twitter, and Instagram is the results of using a medical billing software like Medisoft.

For example even using a video like this and sharing it on social media channels can help turn something boring into something someone wants to watch or catch their eye.

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6 Ways To Motivate Your Employees

The happier and more content your workers are, the better the productivity for your business. Of course, it begs the all-important question: how can you motivate your employees to do better? Fortunately, very few resources are necessary to keep the morale high in the workplace and motivation going. In fact, it may all boil down to interacting with your employees on a regular basis.

When you’re the proud owner of a small business, you simply can’t afford to lose time when it comes to increasing your revenue as well as the output of your company. To raise the efficiency of your staff, here are a few motivational ideas to get you started:

  1. Hone Communication

Many business owners make the mistake of not interacting directly with their employees, only to become a name on the wall and a face on the newsletter. Your employees are unlikely to want to reach your goals and work harder if you don’t take the time to communicate with them or to show your appreciation for their efforts. In fact, you may come across as someone who believes you’re too good for the working team! When you have something to say, tell your staff in-person face-to-face as it can help motivate them.

  1. Set An Example

Be the perfect example for your employees and allow them to learn from you. You can’t possibly expect your workers to behave a certain way or have an enthusiastic outlook about their work if you’re not following company guidelines or don’t enjoy the work. If you become a positive presence in the lives of your employees, you’ll spread your positive attitude and motivate them to work harder and better.

  1. Delegate Power

It’s important to empower your employees and make it easy for them to communicate their feelings with you on how they can do more efficient work. It’s guaranteed that most people working for you have solid ideas on how they can do their work better, but they may feel intimidated by the idea of approaching you. A good way to get employees to open up is to ask them to share their ideas with you. Provide an outlet for their sharing such as monthly reviews, but also take the time to implement these ideas. Not only will your employees thank you for caring, but they’ll work harder for your company and know that they’re valued team members.

employee motivation

  1. Help Meet Career Goals

Who wants to work a dead-end pointless job? No one in their right mind, that’s for sure! You need to take into consideration that many young staff members want to be able to advance in their careers and move forward, as opposed to feeling like they’re stuck. Provide skills training for your staff regularly and give them opportunities to move forward in the field. This may be at your company, or by honing their skills to place them elsewhere, but either option sheds positive light on your company.

  1. Reward Hard Work

It’s important to boost morale by rewarding the hard work your employees do. Consider providing workplace incentives such as raffle tickets, paid days off, gift cards, or movie tickets that give all employees something to work towards.

If you hope to advance your company and keep all of your employees, motivation is the key. Without motivation, staff members are likely to quit and take their expertise elsewhere.

  1. Decor

The decor of a space can really have an impact on how people feel about it and ensuring your office’s interior is bright, airy and well designed for workers will help create focus and give them a place they can look forward to coming into. Nice desks, ergonomic chairs like these from Posturite and wall decals such as these from Printing Jay all add up to create a fabulous work environment, they can thrive in.

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Top 4 Essential Tips For Internet Marketing Success

Internet marketing takes in a pretty broad spectrum of different things, however the principles of winning in any of them is the same. Understand what it takes to succeed in any of the disciplines in IM and you can rinse and repeat.

So, if you want to get better at an aspect of IM then these tips will help you do just that.

Tip #1 – Work With A Coach Or Mentor

For the fastest results, you should consider finding someone to mentor you as you begin your Internet marketing journey. Working with a mentor is one of the best ways to grow your knowledge quickly. Instead of having to learn everything on your own, you can have someone there to walk you through the process step-by-step. There is absolutely no better way to learn than by working with someone who has already succeeded at whatever it is that you are trying to do.

One of the primary reasons why I choose to work with coaches or mentors is because I understand just how beneficial they can be for the learning process. This doesn’t just apply to Internet marketing. You can work with mentors in other aspects of your life as well. Seeking help from knowledgeable people is one of the best things that you can do for yourself. It can get your Internet marketing career off on the right foot and can give you the tools that you need to succeed. After you achieve success, you can return the favor by mentoring other people, helping them grow their own IM businesses.

Tip #2 – Don’t Spread Yourself Too Thin

A common misconception that people who are new to the world of IM have is that they are entirely on their own when it comes to getting things done. In fact, however, trying to do too much can actually hold you back. Focus all of your attention on the aspects of your business that will allow you to reach your objectives the most quickly. This Dan Anton Interview is very interesting because it focuses on just that. Dan discusses how he always thought SEO was the only way to reach customers, however now PPC is his best friend. He spread himself too thin and after realizing his mistake saw significant benefits.

Whenever you can, outsource work to other people. That way, you can keep your attention trained on the most important aspects of your business, allowing outside parties to handle the everyday grunt work on your behalf. If you try to do it all by yourself, you won’t be able to succeed as quickly as you could if you were willing to get help. Outsourcing is a great way to grow your business without becoming a slave to it in the process.

internet marketing

Tip #3 – Learn From Freely Available Resources

In the world of Internet marketing, there are a lot of paid products that you can buy that promise to teach you everything you need to know to succeed. While many of these products are worthwhile, the last thing that you want is to wind up spending a fortune on them without getting any results. Unfortunately, that is exactly what happens a lot of the time. People get so excited about getting started in IM that they rush out and buy many different products – some of which may have conflicting information. When you try to combine information from multiple sources, it can leave you feeling overwhelmed and confused. A much better option is to ask your mentor for advice and choose a single product to learn and master before buying any others.

Adding to that, there is a lot of incredibly useful information that is freely available online. Although it can take time to sort through this information, every little nugget that you read can be added to your collective knowledge, helping you to become an expert in Internet marketing over time. This is another area where your mentor can help guide you toward the most valuable information on the Internet, allowing you to gain knowledge that you can actually use.

Tip #4 – Keep At It

When it comes to Internet marketing, success rarely happens overnight. Although some people get lucky right out of the gate, it usually takes a lot longer to start seeing results. The key is to keep working at it until you succeed. As long as you stay focused and keep your eyes on the target, you will eventually get there. As you go along your journey, it is important to continually evaluate your process to make sure that you are headed in the right direction. You may need to modify your strategy periodically to stay on target. However, as long as you remain committed, you should be able to succeed.

Online success is a matter of working hard and staying focused until you reach your long-term goals. Using the tips above, you should be able to begin building a successful IM business. Even if you aren’t wildly successful right out of the gate, as long as you stick with it and really apply yourself, you will eventually reach the level where you want to be.

Internet marketing takes in a pretty broad spectrum of different things, however the principles of winning in any of them is the same. Understand what it takes to succeed in any of the disciplines in IM and you can rinse and repeat.

So, if you want to get better at an aspect of IM then these tips will help you do just that.

 

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