“Leaders create Leaders, Leaving a Legacy with Gary Vaynerchuk”
Literally, the time Gary Vaynerchuk went on stage at SXSW 2016 (11:30 AZ time) we had a meeting with a client. However, the beauty of this digital world we don’t have to fly to Austin, TX and be at SXSW 2016 to actually see the vibe of Gary Vaynerchuk around this time and at the event.
What we can do is go to Twitter.com/search (es) for Gary Vaynerchuks talks, keynotes and digital bits and watch Periscopes or search YouTube to get his golden nuggets from the event to keep ahead of the trend in Social Media, Entrepreneurship and sales.
From what we can tell even leading up to the Gary Vaynerchuk speaking event at SXSW he has some new themes around business, hustle, and entrepreneurs he has been bringing to the forefront lately and he expressed some of these things again in some of the videos so check them out.
- Snapchat is everywhere and is the new word for “selfie” <meaning can we take a snapchat..?> (similar to when people say “google” it..)
- Fake entrepreneurs will be using our job boards soon
- VR (virtual reality) is way too early
- Do what you want to do, not what he does.
- Figure out why you want to do what you think you want to do … first
- Lonnnnnng Game
- How you make your money > how much money you make
- You don’t have to make milli a year to win.. if you do what makes you happy you win
UPDATED! Here is Gary Vaynerchuk’s 2016 SXSW Keynote
People aren’t marketing in the world we live in “day trading attention”
Go where the consumer attention is
Facebook is underpriced
Gary thinks government needs to stop with the bullshit layers and become more entrepreneurial and get shit done “Washington is the worst version of corporate america”
IRL #AskGaryVee show after his SXSW 2016 keynote
Break out app of SXSW is “Fake Entrepreneurship”
Gary Vaynerchuk meets his fans, Have Patience
If we find any other videos we will add to this list and keep it updated for anyone searching Gary Vaynerchuk SXSW 2016 content. Also, if you haven’t bought his new Ask Gary Vee Book click here to get in a day or two from Amazon.
Gary Vaynerchuk has grown VaynerMedia a social media agency that follows the attention of consumers on social & mobile platforms from him and his brother AJ Vaynerchuk to over 500 employees + with offices in San Francisco, Los Angeles, Chattanooga and NY.
As leaked by some publications a year ago or so and by the Wall Street Journal and Gary Vaynerchuk himself they are taking over 88,000 square feet of the Hudson Yards complex and our guess will use this space to continue to have explosive job growth.
If you know anything about Gary Vaynerchuk you know he has an end goal of buying the NY Jets and you can’t scale social media without people, and having a bigger space for more people will help him reach his goal.
One thing you can’t do is sleep on Gary’s business sense, and what we sense is explosive social media job growth and this will be his own incubator of sorts with the infrastructure of people to support clients and to launch and build their own brands.
If we were betting on the over/under of 600 employees and of VaynerMedia’s continued job growth with this new office we would take the over all day! VaynerMedia jobs are mostly social media related to that’s a positive for the social media industry!
Kanye West is one of the most talked about, searched, and shared artist on the internet and we wanted to show how Kanye West continues to grow net worth (of about $100-$145 million) and possibly make a run for presidency in 2020.
Watch part of his speech on the 2015 VMAs from Complex YouTube
First, let’s cover why we wanted to cover Kanye West’s net worth and write about this interesting matter…
- Kanye West came from nothing and is now one of the top artists in the music industry
- Jay Z saw something special in Kanye to become a mentor and let him help produce his Blueprint album
- Kanye always disrupts the social media and internet space and gets massive attention
- Kanye never changes who he is and is still successful at what he does
- Kanye growing his empire and net worth is a great example of first doing what you love (job) and how to use social media
If you want to learn more about Kanye West’s bio Biography.com kills it with thier summary. Here is a blurb and you can click here to learn more..
We think they do the best job so no reason for us to repeat all of that here again.
Kanye Omari West was born in Atlanta, Georgia, on June 8, 1977. He left college to pursue a musical career, producing tracks for Jay-Z while polishing his demo. He released The College Dropout in 2004. It sold 2.6 million copies and won Best Rap Album. His follow-up releases have been equally successful and West has become a celebrity famous for his outrageous and entertaining statements
It’s always good to understand where someone comes from and their background because it helps define a person and teaches you about them. Knowing where someone started and where they are now is part of the story. And Kanye’s background makes his growth story and how he built his net worth to an estimated $100 million to $145 million dollars.
In his story you can see he is was born in Atlanta and grew up in Chicago after his parents divorced when he was 3. He went to high school where his charitable foundation helps kids not drop out of high school in memory of his mother. Again, showing a side of Kanye West people don’t talk about.
However, in his story you can see he persevered towards something he loved and had a passion for (music) no matter the obstacle and drop out of art college to help produce Jay Z’s Blueprint which sold over 400,000 copies (results).
The two things in any success story is doing something you love and have a passion for and can you get results or make money with it!
Another element of how Kanye West grew his net worth is staying in his lane (niche) and NOT CARING ABOUT WHAT ANYONE says to effect who he really is. He might be listening to what people say about him but one thing you will notice Kanye stays Kanye.
Learn more about Kanye West in this two hour live interview with ShowStudio
On this episode of the Ask Gary Vee Show, Gary is asked about using Snapchat Marketing strategies for a small business.
Ann Marie asked should small businesses be posting coupons, promotions or have online diaries (stories?)
Gary mentions for snapchat marketing you need to be doing all of the above and he dives deeper into snapchat marketing strategies by saying you need to put out compelling content on Snapchat in two areas.
- Entertainment or escapism
- Utility and Value
Either you entertain people to help them escape the reality you can’t pay your rent because you have 90+ roommates because you bought some internet marketers “how to make money on periscope” get quick rich scheme. Or you need to bring value and gamify it with a coupon and share a code where the customer can save money.
Here are the other questions he answered on this episode.
2:29 – If you were a college graduate today and didn’t have your family business, how would you handle the job market?
10:26 – We are planning a summit in September. Without having a big following or brand equity, how do we approach companies to participate?
13:02 – When are you going to make an app? And what would it be like? Why not have a jab jab jab app?
17:42 – In your first book, you talked about letting your audience decide if they want to get to you know more rather than persuading them. But when it comes to email marketing, how do you make connections without be too persuasive?
If you don’t watch the videos let us clue you in on something. It’s all about the attention.
The single most important way to sell, succeed, be successful and grow your business is to follow the attention and get attention. It goes back to the sales 101 mantra of people buy from people they KNOW (first), like and trust. And if people don’t know you, your brand, or your business they can never get to like or trust you.
Getting attention and following attention is the whole game. It’s why Google is the number one most visited site in the US (they help people get attention relevant to their sites) and why now Facebook is growing revenue especially via mobile phones via ads against the stream that give their attention to the app all day long.
You have to learn how to get attention, manage the attention you get and then once you get the attention how to use it to help people and grow your brand or business.
If you like this concept and want to learn more definitely check out these videos and any you can find by Gary or Grant on YouTube. Search their names and sort/filter by “upload date” to get the most recent video content and keynotes they are putting out. They execute and have proven results. Stop wasting time listening to people that haven’t done shit yet and start learning and earning more out of life from these top two Sales and Social Media business professionals.
Gary Vaynerchuk Full Keynote at DIG SOUTH 2015
Grant Cardone speaking at The Huizenga Sales Institute (from 2013)
2:29 – How important is failure. You hear a bunch of people saying how important it is to fail. But is it really?
5:08 – Is terminating the bottom 10% still a good idea? Even on a team of all-stars, someone has to be last.
8:19 – As a business grows, what is best solution for documenting policy, procedure and process so all are on same page?
11:05 – What is the best way to scale a business with an inherently low profit margin?
13:58 – How can efficiency and creativity better work together?
17:33 – Jack and Suzy talk about their new book, “The Real-Life MBA”.
Jack and Suzy Welch’s “The Real-Life MBA” (all proceeds go to charity): http://www.amazon.com/The-Real-Life-M…
Jack Welch on Twitter: https://twitter.com/jack_welch
Suzy Welch on Twitter: https://twitter.com/SuzyWelch
In this interview Jason Calacanis uncovers keys to success from LinkedIn’s CEO Jeff Weiner. They discuss a range of topics from how 60% of Linkedin’s 2.2 billion in revenues is in the recruiting space to how they are going to launch a platform flagship product called conversations transforming the company.
Some of our favorite bite sized takeaways from this interview that stood out are;
- Linkedin has 3 forms of revenue (Recruiting, Marketing Solutions, and (Native/Sponsored ads)
- When Jeff was recruited from Yahoo there were 32 million members at Linkedin and now there are 347 million members
- 3 Dimensions to curated blog content on their network has to do with data optimization (algorithm), social/virality (curation), and an editor
- Linkedin is a platform for opportunity
- It’s not just who you know, its what you know
- Jeff Weiner lead a team that covered Yahoo’s search, home page, and media products
- Talks about how Yahoo’s downfall was losing to companies with a single focus on each area they added. For example Google = search
Five Insights Jeff Weiner, CEO of Linkedin to be a Great Product you have to have these 5 elements and dimensions.
- Single Value Proposition (Google = search, Headspace = meditation)
- Simple, intuitive and anticipate customer needs (Gave Waze as an example)
- Exceeds expectations will be forgiving and it builds trust and relationship with customer (Gave an example of a Sonos rep helping him on the phone for over an hour to have music ready for a dinner party)
- Not just about creating value but how the product makes you feel and is there an emotional connection (Tesla = Driving the future)
- All great products change your life
Towards the ends of the interview you can see Jason and Jeff come full circle when Jason keeps asking Jeff about maybe buying a media outlet as Washington Post sold ect.. Jeff proves single value proposition is very important by suggesting it wouldn’t be part of their core focus. Jeff did mention that their new Conversation product they will be launching possibly this year will be the core of their platform and flagship offering.
Here is the full interview from This Week in Startups to gather your own insights.
On this 50th episode of the Ask Gary Vee Show, Gary Vaynerchuk answers the following questions asked from Twitter with the #AskGaryVee hashtag.
02:24 – If you don’t care about the competition, what do you say when a client asks you about a competitor and why you’re better?
04:02 – White lies, do you believe the hype? It seems you can’t win in business without bending the truth?
06:40 – Is the lack of chairs in your office a part of instilling the hustle in your employees?
08:29 – I saw a discussion via Linkedin about Klout scores on a resume. What are your thoughts on them?
10:47 – Are there any common mistakes that you repeat over and over again? Any tips on overcoming them?
On this episode 49 of the Ask Gary Vee Show on YouTube Gary answers the following business, wine, and social media questions.
1:41– What came first at Vaynermedia: clients or employees? (And did you ever do stuff without employees?)
3:51– Do you have any bucket list items that you want to complete before 40?
4:57– Is the high end wine business a complete hoax?
7:47– How do you “not procrastinate” that well?
11:33 – How exactly did your mother instill that self-confidence in you?