Archive | Social Media

How To Use SnapChat: Snapchat Support

We compiled an ultimate fool proof list of the best snapchat blog posts, videos and tutorials on how to use SnapChat. This list was inspired by the recent keys to success inspirational snaps of DJ Khaled. In the last few weeks has generated 3 million views per snap and gets 500k of those views within seconds.

Since he got lost at sea on his jet ski on Snapchat and really since over the holidays DJ Khaled has created a Snapchat buzz that has the older generation hopping on.

SnapChat has been getting more downloads and hitting the top free apps but many (over 31k people a month search google on how to use snapchat) have no idea how to use SnapChat because the user interface and messaging platform is so different than any other social media platform and they don’t know what Snapchat is.

And people have to really promote their snapchat, use their address book, or proactively find snapchat usernames to follow. But we will leave that for another post. For now let’s get into how to use it.

Here are the top blog posts on How to Use Snapchat

Here are the top YouTube videos that show you how to use Snapchat

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Ask Gary Vee Show 2015 Recap

At the end of Gary’s last Ask Gary Vee Show for 2015 Gary asks for a recap so here is ours.

As a viewer of every episode of the Ask Gary Vee Show since Gary is the ultimate growth/time hack to keeping people at the forefront of social media here are some of the key points we have seen this year.

Also, we did a 250 question Ask Gary Vee Show recap about a year ago. This time around instead of sharing a list of all the questions which you can get in the upcoming Ask Gary Vee Book we just wanted to point out what we learned from Gary’s Ask Gary Vee Show on YouTube and his new “daily vee”.

  • DNA still matters and being self aware of your DNA will help guide you to love what you do
  • People love the “entertainment” of watching someone hustle
  • Everyone is different and that’s a good thing, we don’t need 10 more Gary Vee’s
  • Attention is everything (it’s part of the “know” in know, like, and trust of Sales 101)
  • People need to hear the same thing over and over before they get it or they don’t really want to execute
  • People are curious and have a craving to learn and be motivated

Let us elaborate…

DNA

If you watch the Ask Gary Vee Show you can learn two things about DNA. First, Gary takes after his Dad on the work-front, Sasha and was built to work 6am-11pm or more vs. the “life balance” that many ask about. And from the looks of it from his empathy standpoint and love for people we can guess he gets that from his Mom.

Secondly, if you watched the shows this year there are a ton of questions around “work life” balance and when does Gary see his family. The DNA of most people are to clock out at 5pm not think about work or not go back to a side hustle when their significant others go to sleep.

Most questions about work life balance are positioned in the way that they don’t have time which Gary points out cutting other crap out like watching Netflix or other areas you can audit your time.

Hustle

The show is perfectly timed with a world of DJ Khaled keys to success Snaps on Snapchat and Instagram’s trending and popular lambo, motivational quotes, and money related photos. Most people love to watch the hustle vs. hustle themselves. Or they like to watch the hustle to get motivated on their own hustle. Alot of the questions asked this year on the Ask Gary Vee Show center around business, life, or social media hustle.

It’s a reason why people like Grant Cardone, Tai Lopez, and Steve Mehr are growing, attention, sales and their audience. The internet gives 24×7 access to executors that make millions and share the way they executed their hustle.

Only one Gary Vaynerchuk

One of the reasons we follow Gary Vaynerchuk is he is at the forefront of social media with executing social media plans for the top brands in the US. And the reason it’s hard to follow anyone else in the social media industry is that most spout Gary’s info, others don’t execute shit, and the other “social media thought leaders” don’t get the attention in this social media space as much as Gary does.

We literally can follow Gary and be 100% ok and up to date with what we need to know in the social media space.

Attention

This year a lot of Gary’s answers about what social media platform to use or how to use it is based on the attention of the consumer. One easy hack is to LOOK around you at your friends, family and in the “top free apps” in the itunes store.

Facebook / Snapchat own mobile while Google still owns the intent of consumers even in the mobile space. Another part of this as we mentioned in the “only one Gary Vaynerchuk” is needed Gary gets attention from the social media space because he is out there keynoting, creating shows/content/books, and constantly in your social media face and space. He has also been right many times for example Facebook buying Instagram for 1 billion and becoming the go to app for 2015.

They don’t want to win

In the video below, Gary said about 30 minutes in that 99% percent of the people don’t really want to execute. Why, do we agree with Gary..?

Again, because if you recap the 2015 show we guarantee you will hear the same questions asked just in a slightly different way over and over and over. If Gary already answered or if people were really hungry why then are the same people asking questions still not executing on the answers?

Don’t believe us… Next time track a question back to user on Twitter and see if they are putting out amazing content, engaging on Twitter, testing Facebook dark posts..ect.. Not all most of the time the people are not taking advantage of this internet revolution and building something for themselves.

Curious

If you listen to the questions asked on the Ask Gary Vee Show some people already know the answer but they are curious what Gary thinks or how he would answer the question. Another part of their curiosity as we discovered is all the time and advice Gary Vaynerchuk gives helping his net worth.

People are always curious about people getting attention and are out their sharing advice and use money or their net worth as a measurement of credibility and if taking the advice is really worth it.

Have anything to add to this post, leave a comment or connect with us on Twitter @jobsinsosh. Also, you can preorder the Ask Gary Vee Book on Amazon here.

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Ultimate List of Over 500 Social Media Tools

Just noticed this huge list of social sedia tools tweeted by SEMRush. Which was giving credit to Chris Makara for putting it together. He needs a raise not only for the social media value but the SEO value Bulk.ly will get from this.

From the content, Listly WordPress plugin, Venngage.com Infographic, this is a heavy hitter SEO/Social Media post. Good to see Hootsuite as one of the most popular monitoring tools as that is are still our go to social media tool and has been since the first ever Phoenix Word Camp back in 2009.

social media tools

Here’s the list of over 500 Social Media tools!

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Why is Gary Vaynerchuk’s Net Worth 2nd Most Searched Keyword After His Name

One day we noticed something when looking for Gary Vaynerchuk content on Google.

When you start typing Gary Vaynerchuk’s name in Google one of the other most popular things searched via Google’s “instant” feature was his net worth.

gary vaynerchuk

 

To confirm the search traffic on this keyword since we love SEM, (our parent company is a PPC Management / SEM company).. we used our two favorite tools.

  1. Google Keyword Planner formerly known as Google’s keyword tool (free to use for anyone)
  2. SEMRush see visual data below

google keyword planner

 

gary vaynerchuk semrush

So now that you have the visual data the question is why do people care about his net worth so much?

Why is there over 1,000 searches a month for Gary Vaynerchuk’s net worth after they look for his name?

Here’s our take on the reason, and feel free to leave your reasons in the comments.

  • Gary Vaynerchuk’s DNA is to be out there, have a content team around him for his personal brand so they want to see the monetary value he gets from all of that
  • People want the raw facts and see if someone is “real” with so many business coaches, life coaches, social media gurus ect.. Many people score you by RESULTS.. and net worth is a reflection of results whether you like it or not
  • Gary Vaynerchuk’s net worth is looked up so much because people know he EXECUTES.. It’s actually the main reason people even pay attention and how he is the King of the social media game… You can literally only follow (no one else) everything Gary  does in business and social media, grab what fits with your “self aware” personality and strengths, learn and earn.

Let us know if you think we missed anything, need to edit or update. Also, go Pre-order Gary Vaynerchuk’s book it will have questions never before seen on the Ask Gary Vee Show.

UPDATE: Gary Vaynerchuk was asked on a recent Periscope (Jan 2016) about his net worth. He said he thinks those types of sites are funny because the land/building that him and his father own with Wine Library is worth 10 million alone. He then said VaynerMedia does about 100 million and could easily sell for somewhere around 300 million as well.

So adding that up conservatively Gary Vaynerchuk’s net worth over 100 million easily.

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How Gary Vaynerchuk Used Twitter Video For Gillette Promoted Tweet Questions

Gary Vaynerchuk the master salesman, entrepreneur, and social media executor just used his own advice from many episodes of the Ask Gary Vee Show to diffuse an issue of Gillette using his current employees tweet as a promoted tweet.

So let’s break this Twitter Video case study down a bit…

First.. an “A/E @VaynerMedia” has promoted tweet from Gillette:

then.. people started to say hey is this another brilliant move by Gary Vaynerchuk to get a client more attention/sales on social?

gillette promoted tweet

followed by Gary Vaynerchuk himself denying that Gillette is a client…

… quickly followed by the famous new social media lying trend call out ;0)

… then the VaynerNation and people were even more curious is this the most amazing promoted tweet or an amazing ad campaign? Which we even remembered Gary saying in previous videos online that his father in law worked at Gillette and he clarified via our  1 question to him on Twitter with 3 Twitter replies.

And here comes the react quick and use Twitter video case study… Gary uses Twitter Video replies to others wondering about the promoted tweet to diffuse the situation.

And finally.. Gary mentions the Twitter Video reply case study and how it’s a powerful tool for brands to use it the same way he did with this situation.

If you have anything to add to this, change, update, correct ect.. let us know in the comments or on Twitter @jobsinsosh. We will keep this updated for you. One thing we learned is Gary is a master marketer and keep you guessing.

Also, Gary is selling his new book the Ask Gary Vee book in March and it looks like you can preorder it on Amazon.

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Why is there Huge Growth of Social Media Marketing Jobs?

Growth of Social Media Marketing Jobs

How much time do you spend on your phone? If you’re like us, way too much. Recent reports show that over 50% of the time spent on our phones is through the use of social media and it’s only growing. We share pictures, stories, goals, and connect with people whom we otherwise wouldn’t. Social media is exciting and amazing, so it’s no surprise that it’s rapidly becoming the most popular way for businesses to reach us.

Brands that aren’t on Facebook, Twitter, Instagram, Pinterest, etc. are closing their doors and finding themselves left in the dust quickly. The companies that realize this are hiring social media rockstars in the hopes of putting their business in the spotlight.

social media marketing jobs

Why Is Social Media Growing So Fast?

This might seem like a no brainer to you, but understanding the psychology of why someone uses social media is what makes the gurus so successful. According to a brilliant study by the New York Times, people jump online and share for five main reasons.

1. Entertainment – The beauty of a social network is that you are able to connect with people that share your interests all throughout the world. You literally get to create your own news reel and everything you love pops up in front of your face each time you log in. 49% of people say that they share because it informs their friends of their interests, passions, and opinions.

2. Self Definition – 68% of people say that they engage in social media because it allows them to get a better sense of who they are. Their social history acts as a calendar that demonstrates growth and interests they didn’t even know they had. It also gives the people they are connected with an understanding what they care about.

3. Relationships – We’re not talking about internet dating. We mean the connecting with people you would have never met. 78% of social media users love that they are able to stay in touch with people around the world who have the same hobbies they do.

4. World Involvement – Anyone can watch the news on TV, but what makes sharing stories online so great is that everyone gets to become part of the discussion. 69% share information because they want to get involved in world conversations and express themselves.

5. Support A Cause – We’ve all seen one of those videos that brings us to tears so quickly that we end up desperately seeking a donate button. 84% of people use social media to share issues that they care deeply about and support a cause.

So, why is it growing so fast? With our busy schedules, social media is how we’ve learned to fill that social gap. It’s how we recommend things to our friends, communicate with them, keep up with family, and complete the things that make us feel achieved. Mark Zuckerberg said it best, “Nothing influences people more than a recommendation from a trusted friend”. That’s exactly why we’re seeing the social media fire continue to spread and no one is in a hurry to put it out.

Why Businesses NEED To Be Creating Social Media Jobs

With millions and millions of people tweeting, liking, and sharing every minute, a business is only moments away from exploding or imploding. Reputation is everything and when a company’s credibility is at the fingertips of a consumer, they better have someone ready to back them up. A social media manager does exactly that and acts as an online spokesperson for the brand. They are hired to maintain a great presence and engage the target audience.

Social Presence

Business owners want their brands to be represented in the most prestigious of ways. The qualities that their company boasts should be reflected in their social media profiles. It’s not easy, especially when their target market puts a close eye on them as soon as they announce their presence. Someone trained in social media is able to demonstrate the values that they hold so highly. They don’t know it yet, but social media managers are the backbone of their company. They keep it from falling apart every second by ensuring that the brand name stands for what it should.

Engagement

When we think engagement, the first thing that comes to mind is conversation. In social media, it’s so much more than that. You’re not just interacting with one person, you’re interacting with everyone who’s ever been interested in the field you’re in. Social media jobs were created because that kind of maintenance demands full time attention. There are always people tweeting or sharing something related, and each interaction is an opportunity to represent quality. Can a business really afford to miss out on millions? We don’t think so.

Wizards. We can’t think of another way to describe the geniuses that are behind some of the most successful social media marketing campaigns. They study audiences, learn what they react to, create something they can’t resist, and do it again, better each time. All while maintaining the integrity of a brand. It’s a formula that’s magically profitable and pushing the growth of social media jobs.

Social Media Agencies

When a company as big as Coca Cola or Walmart decides to hit social media, they need more than one person to handle their online presence and engagement. So they hire social media agencies. These agencies are teams of masterminds that have most likely been hand picked to represent huge brand names and manage their audience interactions. Finding social media jobs available with agencies like this is difficult and becomes insanely competitive. So if you’re thinking about diving into the career, you better bring your magic wand and a whole lot of experience. Most of these guys started as independents right out of school and had to work their way in slowly.

Final Thoughts

It’s no secret that the fastest growing and biggest business out there are dominating social media. They’re engaging their audience and always coming up with innovative ways to expand their reach. The people in social media jobs are making this kind of growth possible for them. Nowadays, some business are even getting their start on social platforms in an attempt to fine tune their specific consumer knowledge and completely build products around customers.

For aspiring social media managers, there’s no greater news.

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PRWeek Conference: A Roadmap to Integration with Gary Vaynerchuk

Gary Vaynerchuk provided value on the state of the current marketing and social media environment and what’s the best way to get attention and reach more consumers.

He totally turned the PRWeek Conference on it’s head and then did a Q&A from the audience where he continued to drop the truth about advertising, PR, businesses and media. Watch this to see why Gary is the ultimate growth hack to learning everything about the state of marketing and advertising.

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Ask Gary Vee Book Now Available for Pre Order

If you found this post it’s most likely because you searched Google for the Ask Gary Vee book. Also, it’s most likely before the Ask Gary Vee Book ever came out yet. However, you are probably a hardcore Vayniac of the Vayner Nation and are looking for the dates on when the Ask Gary Vee book is coming out.

We just noticed you could give back to Gary Vaynerchuk and Pre-order his book here on Amazon and we highly suggest it.

Although, he has visually answered questions (over 250 of them) on YouTube the book has answers to other questions not documented yet on YouTube and it’s a great way to give back to Gary for sharing his insights on social media, business, and life.

We think this will be one of his best books since Crush it because it’s again about the execution and his answers from actually living a lot the questions asked vs. theory.

Go pre order Gary Vaynerchuk’s new book today.

ask gary vee book

Ask Gary Vee Book

Update: Gary has mentioned the book will be on sale in March but you can pre-order here

Also, he just dropped the Ask Gary Vee Book episode of the DailyVee

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Twitter Analytics of a Retweet from the Howard Stern Show @SternShow

So about a week ago it was National Radio Day and it was trending on Twitter. As we talked about recently using riding trends for Facebook Post Ideas you can do the same on Twitter and Instagram. We immediately thought of sending a Tweet to the Stern Show Twitter account and Howard Stern’s Twitter.

Right away when our team noticed this trend we immediately thought of the King of all Media Howard Stern. We have been an avid listener since the Jackie Martling days, through Artie Lange and today with Howard Stern nearing the end of his contract at Sirius.

Naturally for us we created this tweet to share our love for Howard Stern bringing the best radio content with the team at the Howard Stern Show.

This was on August 20th, about 12 days ago and here are the Twitter analytics so far.

twitter analytics

Also, props to CRAS, Conservatory of Recording Arts & Sciences for the heads up on National Radio Day hashtag that was trending if you are looking for top audio engineering colleges definitely check them out and apply.

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Does Gary Vaynerchuk’s Company VaynerMedia Turn Down Clients?

On this episode of the Ask Gary Vee Show where Gary Vaynerchuk answers questions about business, social media, and life submitted to him via social platforms like Instagram and Twitter Gary talks about his take on choosing clients.

4:26 – Do you (VaynerMedia) take on any client if the price is right? Or do you turn down based on your values or beliefs?

After answering the question about how they determine what clients VaynerMedia takes based on industry or company values Gary goes into the following questions about McDonalds, discipline, and if he needs to start doing something.

7:29 – What’s the best way to deal with someone who is constantly negative about entrepreneurship? What if it’s your mom?
10:22 – What do you think of McDonald’s response to Burger King’s “Peace McWhopper” idea? Seems like they missed a big opportunity.
14:15 – How can I best discipline myself? How do I change my behavior?
16:12 – With everything that you do…is there anything that you feel you need to start doing?

gary vaynerchuk

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