Gary Vaynerchuk Talks About a Facebook Dark Post Example

Gary Vaynerchuk, New York Times best-selling author and global authority on social media, addresses delegates at Inbound Marketing UK 2014 (IMUK14) about the importance of using Facebook dark posts in your marketing strategy.

He then asks the marketing crowd that is watching him how many people have used a Facebook Dark Post and only 1 person in an advanced marketing crowd of at least 100 people or more have used a Facebook Dark Post.

It proves time and time again people like to talk about ideas but they don’t execute. Most people will be a talking head but not a practitioner.

Here are a few videos on how you create a Facebook Dark Post.

Gary Vaynerchuk’s Ultimate Story Telling Set Up

Check out this video of Gary Vaynerchuk’s Keynote at NERVE2014 General Session Thursday Morning June 12th in Philadelphia.

Yes, it’s an hour long but like most of Gary Vaynerchuk’s keynotes it’s worth every minute.

Having watched Gary speak in person and always listening to his new nuggets of information, set ups to stories, and his gut feeling on business, sales, and social media I have to say his set up on Facebook’s dark posts at about 33 minutes in is money.