Gary is big on Attention in his keynotes in 2015 and it’s very similar to what Grant Cardone has preached for years. You need attention before you sell or influence anyone. Gary gets a ton of attention because he actually executes.
If you pay attention to this video you will find a golden Facebook dark post tactic where Gary has turned WineLibrary into a Buzzfeed type content site and uses specific content with Facebook ads to hyper target people and sell over $18,000 of wine. As he points out 99% of you that read this and watch the keynote below won’t execute this strategy.
If you don’t watch the videos let us clue you in on something. It’s all about the attention.
The single most important way to sell, succeed, be successful and grow your business is to follow the attention and get attention. It goes back to the sales 101 mantra of people buy from people they KNOW (first), like and trust. And if people don’t know you, your brand, or your business they can never get to like or trust you.
Getting attention and following attention is the whole game. It’s why Google is the number one most visited site in the US (they help people get attention relevant to their sites) and why now Facebook is growing revenue especially via mobile phones via ads against the stream that give their attention to the app all day long.
You have to learn how to get attention, manage the attention you get and then once you get the attention how to use it to help people and grow your brand or business.
If you like this concept and want to learn more definitely check out these videos and any you can find by Gary or Grant on YouTube. Search their names and sort/filter by “upload date” to get the most recent video content and keynotes they are putting out. They execute and have proven results. Stop wasting time listening to people that haven’t done shit yet and start learning and earning more out of life from these top two Sales and Social Media business professionals.
Gary Vaynerchuk Full Keynote at DIG SOUTH 2015
Grant Cardone speaking at The Huizenga Sales Institute (from 2013)
Today on his CardoneZone show that he once had on radio, now on Youtube and filtering to his fastest growing digital network WITNation.com he discussed how again he is using the latest technology and buzz around social media live streaming apps Meerkat and Periscope to get attention.
The whole point and main thing to learn here is embrace the buzz and technology to use it to get attention, connect with and build audience and sell more product. The key point here though is if you don’t execute on anything or have content it’s not going to help you.
Watch this CardoneZone episode to learn more about Meerkat vs. Periscope live streaming apps from Grant Cardone. Grant Cardone’s real estate portfolio is estimated to be over $350 million per his live streams and its pretty easy to say Grant Cardone’s net worth is well over $100 million.